So many people quit their businesses for the wrong reason—they take it personally.

It’s so easy when we launch our business for the first time to be rejected.

The problem is no one teaches you what this rejection means or how to handle it.

Or maybe you’re not new to the game of being an entrepreneur at all, but you recently offered a product (or several) you were over the moon excited about…. only to hear crickets from what has been a receptive audience.

Belly flop.

Face plant.

F*cking-nada.

Ugh—fist to the stomach.

What do we do with this?

If you’re a new entrepreneur whose finally had the courage to throw your passion and dreams and heart at the world and no one signs up this could easily be enough to make you quit.

To throw everything back in the trunk of your dreams and drive away. To feel foolish and regret the beautiful courage you just brought forward in standing in front of eyes you didn’t know and saying, “This! I give a damn about this!”

You could drive away assuming that no one wants what you have.

To feel rejected by your audience and the world.

To feel abandoned by the universe (oh yes) for not having your back.

You risked and you weren’t caught.

It is so easy to be thrown out of our wholeness and what we know our unique gifts are by rejection AND so important to remember that rejection doesn’t mean that our gifts aren’t of value, wanted or needed.

There’s a lot of math in business that isn’t personal.

So I am here to remind you…

You are not a one hit wonder.
You are not obsolete.
You should not quit it all and get a job.

Being rejected once and deciding to get a job is like going on one date from a dude on Tinder named Alfred and deciding that love is hopeless (it isn’t by the way just choose an app that has more than 50 characters to be more accurate).

Did you know that sometimes women follow me for 8 years before working with me?

EIGHT YEARS.

Business is about putting marbles in the jar and building trust with people.

It takes time for people to know who you are, what you do and trust that you are a good investment for them.

Business is not a one night stand or a love affair… it’s a f*cking marriage.

Business is a long game.

And if you’re going to do this….you’ve got to understand how to handle rejection to make it through the normal periods of rejection that we ALL face.

Oh yes, I get rejected all the time. We all do.

We all throw spaghetti on walls with our eyes half closed and fingers and toes crossed going, “Oh f*ck, I hope this works!” and sometimes it does and sometimes it doesn’t.

You have to get better at understanding what the no’s mean.

So if you’ve put one email and two social media posts out and ran away with your tail between your legs and got a job with your uncle because you think your product or gifts are not “wanted”…

I have great news—

You’re not just wanted, but NEEDED by the right people.

There are people who need your unique gifts.

You just got dealt a normal dose of rejection and took it SUPER personal.

I’d put money on the fact that you either didn’t spend enough time building relationship with the people who need what you have (your customers) before throwing in the towel

Or… you don’t know how to market.

Business is 30% having a good product and 70% marketing.

If you’re currently sitting in some rejection soup and need to be reminded that we NEED your unique gifts and you’re not obsolete, please join me on Thursday September 22nd at 6 PM PST for a free webinar.

Watching people waste their unique gifts is my f*cking kryptonite.

You don’t need to close up shop, you just need to remember who the f*ck you are and why you came here.

This is a Janne specialty.